Media Analysis Techniques, Third Edition begins by examining four techniques of media interpretation that the author considers critical for creative people to acknowledge if they are to understand how their creations translate to the real world. The coverage of these four techniques - semiotic theory, psychoanalytic theory, Marxist theory, and sociological theory - have been ex...(展开全部)

In this updated Fourth Edition of Media Analysis Techniques, author Arthur Asa Berger provides students with a clear, practical guide to media analysis techniques. Written in an accessible style with the author s own creative illustrations, the book walks readers through the four most important methods of analyzing and interpreting our mass mediated culture: semiotic theory, Ma...(展开全部)

In this updated Fourth Edition of Media Analysis Techniques, author Arthur Asa Berger provides students with a clear, practical guide to media analysis techniques. Written in an accessible style with the author s own creative illustrations, the book walks readers through the four most important methods of analyzing and interpreting our mass mediated culture: semiotic theory, Ma...(展开全部)

Media Analysis Techniques, Third Edition begins by examining four techniques of media interpretation that the author considers critical for creative people to acknowledge if they are to understand how their creations translate to the real world. The coverage of these four techniques - semiotic theory, psychoanalytic theory, Marxist theory, and sociological theory - have been ex...(展开全部)

埃里克·赫尔弗特是公司理财、战略规划以及财务／经济决策和股东价值创造中的经理人教育等领域的国际知名管理顾问、作者和演说家。他在卓越的商业和学术生涯中积累了丰富的专业经验。赫尔弗特博士曾担任Crown Zellerbach公司的副总裁，负责公司规划，该公司是一家重要的一体化纸制品和林产品公司。在其20年的公司职业生涯开始之前，他曾在哈佛商学院研究生院从事了8年的教学工作，为MBA班讲授金融和管理经济学，同时为大公司提供管理开发与战略方面的咨询。 赫尔弗特博士出生于苏台德（原属奥地利的一个地区）。他在美国内华达大学获得学士学位，然后在哈佛商学院获得了工商管理硕士（以优异成绩毕业）和工商管理博士（获福特基金会奖学金）学位。赫尔弗特博士在自身的研究领域著述颇丰，他的著作和文章曾在美国境内外出版和发表。最近，他出版了他的第一部文学作品《阴影之谷》（V...(展开全部)

埃里克·赫尔弗特是公司理财、战略规划以及财务／经济决策和股东价值创造中的经理人教育等领域的国际知名管理顾问、作者和演说家。他在卓越的商业和学术生涯中积累了丰富的专业经验。赫尔弗特博士曾担任Crown Zellerbach公司的副总裁，负责公司规划，该公司是一家重要的一体化纸制品和林产品公司。在其20年的公司职业生涯开始之前，他曾在哈佛商学院研究生院从事了8年的教学工作，为MBA班讲授金融和管理经济学，同时为大公司提供管理开发与战略方面的咨询。 赫尔弗特博士出生于苏台德（原属奥地利的一个地区）。他在美国内华达大学获得学士学位，然后在哈佛商学院获得了工商管理硕士（以优异成绩毕业）和工商管理博士（获福特基金会奖学金）学位。赫尔弗特博士在自身的研究领域著述颇丰，他的著作和文章曾在美国境内外出版和发表。最近，他出版了他的第一部文学作品《阴影之谷》（V...(展开全部)

This is the long-awaited reprint of Graham and Dodd's masterful first revision. The first edition of "Security Analysis", published in 1934, forever changed the theory and practice of successful investing. Yet the remainder of that tumultuous decade brought unprecedented upheaval to the financial world, compelling Benjamin Graham and David Dodd to produce a comprehensively revi...(展开全部)

Problem solving is an essential part of every scientific discipline. It has two components: (1) problem identification and formulation, and (2) solution of the formulated problem. One can solve a problem on its own using ad hoc techniques or follow those techniques that have produced efficient solutions to similar problems. This requires the understanding of various algorithm d...(展开全部)

Problem solving is an essential part of every scientific discipline. It has two components: (1) problem identification and formulation, and (2) solution of the formulated problem. One can solve a problem on its own using ad hoc techniques or follow those techniques that have produced efficient solutions to similar problems. This requires the understanding of various algorithm d...(展开全部)

This is the long-awaited reprint of Graham and Dodd's masterful first revision. The first edition of "Security Analysis", published in 1934, forever changed the theory and practice of successful investing. Yet the remainder of that tumultuous decade brought unprecedented upheaval to the financial world, compelling Benjamin Graham and David Dodd to produce a comprehensively revi...(展开全部)